Exploring the Art & Science of Marketing
Wii are crazy.
I’m still trying to figure out who in the Nintendo chain decided to release the Wii on a Sunday? Somebody didn’t talk to the PR department on this one because Sunday isn’t a day I would pick to release big news. In fact, companies usually release news on weekends or near holidays when they have bad news to let out.
Whatever the case, I always counsel clients to avoid news announcements and product launches on weekends. Somebody enlighten me here. Why do you think Nintendo released the Wii on a Sunday?
| Print article | This entry was posted by Russ on November 20, 2006 at 4:12 pm, and is filed under Business, Consultant, Consulting, Media Relations, Media Training, Newspaper, PR, Public Relations, Strategic Marketing, Utah PR, Utah PR Firm, Utah Public Relations. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
about 5 years ago
They’re obviously doing something right, or perhaps their product is just hot enough to do well in spite of their PR mistakes, because it’s hard to argue with their results.