Utah Real Estate

Did you know there are 17,201 actively licensed agents/brokers in Utah? I read that during one quarter last year that 8,000 or so homes were sold. My guess is that this industry is the same as many others where 20 percent do 80 percent of the business. That’s assuming every piece of property went through the hands of a “licensed” professional.

So how do you stand out in a profession like this? I know plenty of people that do very well, but the barriers to entry are slim. There’s no intellectual property that I know of. How do you do well? People tell me it’s name and network.

Is it any different in your field?