SEO, PPC & Internet Marketing

COMPANY:
Gunther von Hagens’ BODY WORLDS 3 & The Story of the Heart (Downtown Salt Lake City)

POSITION:
Communications Manager

Email resume and cover letter to Georgina Gomez, g.gomez@plastination.com

DESCRIPTION
Seeking an experienced and intuitive communications professional with a minimum of five years experience and knowledge of the local media landscape. The Communications Manager is in charge of the day-to-day press related activities, promotion and integrated Marketing of the touring exhibition, Gunther von Hagens’ BODY WORLDS: The Original Exhibition of Real Human Bodies, at the Leonardo in Salt Lake City.

Candidates should have excellent communication, planning and tactical skills. Readiness to closely communicate with press and other departments and the flexibility to encounter new challenges every day is required. The ideal candidate will know how to single-handedly implement a PR campaign in the local market and should be able to incorporate marketing initiatives and promotions into media campaigns.

DUTIES & RESPONSIBILITIES
* Pitching to mainstream consumer, alternate, niche, and specialty media including trade and industry media
* Writing media releases and press materials
* Hosting media visits
* Scheduling press interviews
* Acting as a general spokesperson (when assigned the task)
* Cooperation on direct marketing campaigns
* Organization of online campaigns
* Collaboration on promotions and event management
* Initiating and following up of contacts to organizations and institutions
* Reporting of weekly activities
* Cooperation on Promotion planning
* Cooperating with museum partners and officials onsite
* Working within allocated budget
* Promoting group sales and educational initiatives

JOB REQUIREMENTS
* 5+ years experience in communications and PR, a must
* Proven success in PR and marketing campaigns with verifiable portfolio, a must
* Knowledge of the local media landscape, marketing and communications fields with an emphasis in art, entertainment or event marketing
* High level of communication, organization and computer skills
* Planning and strategic skills
* Internal communication skills
* Readiness to closely communicate with press and other departments
* Flexibility to encounter new challenges everyday

WEBSITE
visit www.bodyworlds.com to learn more about BODY WORLDS.

SEOMoz is a great resource for keeping up with SEO, internet marketing and the general strategies and tactics of doing business online. The following is just one of the many reasons I’m a member. While this may seem like no-brainer at first glance, most of what he says is actually contrary to the common crowd wisdom of SEO forums.

“Any directory whose primary goal is to help you boost your search engine rankings should be looked at with suspicion. If the list is intended to serve human visitors, there’s a far better chance that search engines would want the links to count, otherwise, it would be very tough to argue that the site isn’t manipulative by nature. Here’s a good, general rule of thumb – if the directory owner is active on SEO forums, blogs & communities, attempting to market to the SEO audience, be wary. Not all of these links will be of low quality, but it should certainly raise a red flag.”

www.utahfreedomrun.com

Schedule:
10:00 AM Pick up auctioned vehicles at Luxe Automotive
11:30 AM Registration at Thanksgiving Point
12:00 PM Drivers Meeting/Orientation
1:00 PM Drink Break - Alpine Summit
1:15 PM Drive through Sundance to Park City
2:10 PM Arrive at Downtown Park City - Enjoy Snacks
3:15 PM Leave Park City. Drive through Emigration Canyon
4:30 PM Arrive at Miller Motorsports Park in Tooele
5:00 PM Lead - Follow on track experience at medium speeds
5:30 PM Museum Tour
6:00 PM VIP Dinner in Executive Clubhouse
*Times subject to change

Looking for American Idol’s Utah auditions?

Salt Lake City, July 29.
WHERE:
EnergySolutions Arena
301 W. South Temple
Salt Lake City, UT 84101
REGISTRATION DAYS: JULY 27-28 2008

I’ve really been enjoying Ben Sollee’s music. He plays a mean cello and has a nice cover of the Sam Cooke song “Change is Gonna Come. (myspace)”

“A Few Honest Words” is another great one, which is only found on his website.

While you’re at it check out Jamie Lidell . . . He’s a slender Englishman who sounds like a Southern soul singer from the ’60s. Great sound.

These guys are consistent. Like the sun coming up. Weezer’s new “Pork and Beans” video features many familiar YouTube stars from around the world . . . (Don’t believe the hype telling you this is leaked as though “leaked” means the record label didn’t put it out early on purpose).

Mother. There is no other.