Russ Page
Exploring the Art & Science of Marketing
Milton Friedman on Greed
Dec 15th
In the realm of politics, this is quite an interesting video to watch. Milton Friedman was an American Nobel Laureate economist who died in 2006. Friedman was a very bright man.
PPBH (Penna Powers Bryan Haynes) PR coordinator job opening
Dec 10th
PPBH is looking for a PR coordinator. Send resume and cover letter to hr@ppbh.com
Public Relations Coordinator
The PPBH Client Services Department is seeking a Public Relations Coordinator to oversee and produce a yearly client event and assist with various public relations aspects of the client’s campaign. This is a full-time, 40 hours per week position. Position is salaried, and a one-year contract is offered with possible extension.
Requirements
Requirements include: A bachelor’s degree, and the ability to communicate effectively through both written and verbal means. Detail-oriented skills are essential. Must be able to meet deadlines, and multi-task. This position also requires office computer skills, including knowledge of Microsoft Office programs.
Responsibilities
Primary responsibility will be to work in conjunction with the agency client to plan, coordinate, and oversee their yearly event. Applicant will build upon the recent 2007 event to ensure a successful event in 2008. Other responsibilities include implementing various PR tactics and strategies to generate greater awareness of the client’s campaign, such as writing and submitting press releases and magazine articles, making contacts and building connections with other like-minded organizations, preparing presentations, and marketing and promoting the philosophy of the campaign to local organizations and private companies.
Spotlight: Clayton Blackham
Dec 10th
Add Clayton Blackham to the list of spotlights (Chris Knudsen, Josh Steimle, David Politis).
Clayton Blackham is a senior associate at SnappConner PR. He blogs here, here, and here, and frankly, he’s one of those people who really understands public relations.
A Few of Clay’s Entertaining Blog Posts
p.s.
He’s a graduate of the U, but let’s hold it against him because he cheers for the Cougars.
Spotlight: Chris Knudsen
Dec 10th
I haven’t done this since I highlighted Josh Steimle and David Politis, but I think it’s fun to share a little something about the people doing business in Utah.
Today’s victim is Chris Knudsen.
Chris is an entrepreneur, board member for Launch Magazine and and adjunct professor at Westminster College. His blog is full of great tips about entrepreneurship, business and life in general. Chris is a great guy with no-nonsense advice, and his site is one to add to the feed reader.
Here’s a few of my favorites.
- MBA school – to go or not to go – a guide to the eternal question…
- Working smart is more important than working hard
- You can change
Up next? Clayton Blackham.
Presidential politics: a very misleading headline in the Deseret News
Dec 8th
This misleading headline is found in the Deseret News of all places. Unfortunately for Mitt Romney it ran via the Associated Press.
Headline
Huckabee takes big lead in Iowa GOP race, Romney 14 percent to Huckabee’s 47 percent
When you read the details you find it’s a blatant distortion of the actual story.
The Truth
“Among GOP evangelicals in the new poll, Huckabee leads Romney by 47 percent to 14 percent”
If you read on further you learn that they surveyed 275 people, which means this 47/14 number represents a very small number of people because it refers to whatever number of people identified themselves as “GOP Evangelicals.” The unfortunate thing is, you’ll start to see this happen more and more with all the candidates . . .
Could Mike Huckabee be the next U.S. president?
Dec 4th
Mike Huckabee has passed Mitt Romney in polling numbers in Iowa, and frankly, he’s been doing a better job during the candidate debates.
- He’s second in Republican polling right now, and sometimes I think Giuliani has a little too much baggage.
- He’s from the same town as Bill Clinton (Hope, Arkansas). Population 10,467. What are the chances of that?
- He passed Mitt Romney in the Iowa Polls.
- He’s an ordained Southern Baptist Minister, so he appeals to the right, but he has also been accused of being a liberal in disguise because he likes to raise taxes.
- Chuck Norris endorses him (Chuck Norris doesn’t endorse, he says how it’s going to be)
Okay, none of these are great reasons to vote for him, but I certainly didn’t see the Huckabee train coming. Did you?
Do you believe the bible? Republican responses.
Dec 3rd
I you were in the middle of a presidential debate and someone asked you if you believe every word of the bible, what would you say? Here’s what Rudy, Mitt and Mike had to say, and frankly, I think Mike Huckabee did the best job with this question when put on the spot. It sounds to me like he just let his true feelings come out. Has he been trained? Heck yes … that was evident in the way he tossed aside the direct question and answered it in his own way. “I believe the bible is exactly what it is. It’s the word of revelation to us from God himself.”
I think Mitt Romney had it in him to deliver a much better answer on his Mormon beliefs, but I got the feeling he was afraid they were seeing if he would say “I believe the bible to be the word of God as far as it is translated correctly,” which I agree would create confusion for debate purposes. Romney’s team needs to do a better job of helping him anticipate these kinds of questions. As a fellow Mormon and a media relations consultant, I can tell that Romney often answers with a small fear and it makes it appear like he is hiding something. I think this approach is hurting him. He needs to be more candid and speak from the heart, which doesn’t mean he has to state the Articles of Faith word for word. Just let it flow…
Good luck to him. He’ll be missed on the air.
