My wife and I went to Cafe Rio last night and had an interesting experience that reminded me of something Seth Godin would write about.
We both ordered the salmon taco dinner, which comes with a taco and a drink. Somehow if you order an extra taco you no longer qualify under the “one taco = free drink” category. Make sense? It didn’t make sense to us either, but I have to credit the girl at the register who explained it to us and gave us the drink anyway. Sometimes, they just give it to you no questions asked. Sometimes they don’t give it to you unless you make mention of it. So, why have “the rule” when the customer always gets the drink anyway? Why make the customer even ask?
photo credit: dontbecreepy



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