Exploring the Art & Science of Marketing
How to increase your media coverage (even more)
I’ve written about getting media coverage for your business before, and a recent post by a PR cohort of mine reminded me of another great pr tip.
PHOTOS! (Want more media coverage?) via KrisBeldin.com. Thanks Kris.
“The old saying, ‘A picture is worth 1000 words’ is evidently more than a saying. According to Bennett & Company’s 16th Annual Media Survey, 90 percent of journalists are saying that graphics are a good way to get coverage.”
You need more than just a photo though. All photos should have a great caption that can tell an entire story on its own. So here goes.
Russell Page and his brother (name witheld) prepare their own version of a fireworks show as they tie together a series of parachutes that blast into the air for their nieces and nephews to chase as they fall to the ground. The pair were celebrating Independence Day with family in American Fork, Utah where it was more than 100 degrees
| Print article | This entry was posted by Russ on August 25, 2006 at 2:16 pm, and is filed under Newspaper, PR, Public Relations, Strategic Marketing, Utah Marketing, Utah PR Firm, Utah Public Relations, del.icio.us. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
