Exploring the Art & Science of Marketing
Google trends: The mind of Utah
The Salt Lake Tribune has a front-page article today about Google Trends.
Google Trends: The mind of Utah
Curious, entertaining new search tool also might offer insight into human nature.
Okay, okay . . . I mention it because I was quoted.
Do you use Google Trends? What for?
| Print article | This entry was posted by Russ on August 14, 2006 at 1:37 pm, and is filed under Business Writing, Citizen Journalism, Consultant, Consulting, Media Relations, Newspaper. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
about 5 years ago
I use it for keyword research. I type in 5 terms that I wanted to target and see which is most popular. So far there is usually a clear winner. Most people search for a network administrator not a systems anaylst or other variations.
It does bug that the news on the right side is usually really old. Is nothing recent being written about it or is they just haven’t indexed it? How real-time is that news.
If it were more current marketers would want to be listed on top for terms having to do with their business. I’d like to know the criteria they use when selecting the related news items.
Best
Janet