Exploring the Art & Science of Marketing
Facebook founder sued? (Read the real details)
I was scanning CNN headlines today when I read “Facebook founder sued” in a very large font.

I have two big problems with this.
1) Your average CNN reader may not necessarily know what “The Onion” is.
2) People skim headlines.
3) It’s not true.
The Onion is a satire news site full of fake articles, and CNN is supposed to be “the most trusted name in news.”
Could it be?
Is it possible that some unknowing news editor doesn’t realize this is a fake news site?
| Print article | This entry was posted by Russ on July 31, 2007 at 2:35 pm, and is filed under Consultant, Consulting, Newspaper, PR, Public Relations, SEO, Salt Lake PR, Utah PR, Utah PR Firm, Utah SEO. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |

about 4 years ago
I saw this on TechCrunch. There is some question as to if it is actually his idea.
http://www.techcrunch.com/2007/07/16/the-ghost-of-zuckerbergs-past-may-haunt-facebook-ipo/
about 4 years ago
The story is true. In the section of the Onion that you’ve referred to, they use true stories and make up fake quotes from from fake people. Did you click on the link before you posted this?