I’ll have to snap a few photos while I am here at CES and post them up. I have been on booth duty for a client, and things have gone fairly well so far. We have met with a lot of press and a lot of content companies.

Here’s what I think is going to happen.
Apple is going to lose out on more content deals than they will win. Why? Because of DRM. Many other portable media device makers are going to win out on content deals because of DRM. Make sense? Let me explain. Apple has it’s fairplay DRM, but only Apple can use it. So, it works, but only Apple uses it, which means content companies are going to not go after Apple because it is so stingy with it’s DRM. Microsoft has a DRM solution that many other companies can implement into their players. So, content companies are going to go with Microsoft because it gives consumers more choices when it comes to portable media players.

UPDATE:
More on why I say all of this when I get back. I spoke with or was in on many conversations during CES that lead me to believe what I have written above. I am a mac user, and I think Apple is a great company, but I get the feeling they are going to face some opposition from companies in the future because of the way they operate.

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