Leslie Dach, a prominent Democratic operative who advised President Bill Clinton during the impeachment process is going to head up Wal-Mart’s government affairs and public relations.
[via NYTimes.com]
This is about the only PR guy I can think of that is going to see his new job grab the attention of The Wall Street Journal, The New York Times, MSN Money, and a host of other big-name media outlets. Why? It’s prominence. I explain this “Getting Media Coverage for Your Business.”
Why the google alert “public relations” is useless.
It’s all PR promotion.
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