Entries from January 2006 ↓

Now that’s viral. Who needs a pr campaign when they have a pirate convention.

Now where have I heard this before. “Marketers are Liars.”

Anyway, today I got an email that said this in the first line . . .
“If you’re searching for a new PR firm . . . ” to which I quickly responded . . . I am a PR firm. To which they responded with a sales pitch about how I should be included in their PR directory. Ridiculous.

Dear Seth:

Please forgive me in advance, but can I expect that your new Small is New Big book will be better than Purple Cow? I think you are very smart, but Purple Cow was so entirely redundant that I quit reading. I don’t mean to be harsh, but I think all the attention that the book got warrants some opposing opinions.

Aside from that, the new book cover is brilliant! You defintely have the skills when it comes to personal branding. And, I look forward to reading.

Frequent Reader

Now that’s just a shame. Have you ever seen anything so horrible? No blood. No guts or violence. But it’s just as bad, and he is only 3. And people will laugh. The kid is cute, so it softens the blow some for some. But, HE’s SMOKING! [ Link ]

I am often a critic of Seth Godin (probably because I didn’t like Purple Cow’s redundancy) but I have to say that I like this comment if his.

“The enemy of creativity is fear” - Seth Godin

We picked up a new client recently called PocketProfessor. They make GameBoy cartridges that offer educational content, essentially a GameBoy game that’s not a game. They also have a Palm OS version.

The cool part is the program has more than 16,000 pages of content, including animations, multimedia, etc… You can even do calculations.

There was a dead deer on my front lawn this morning. What a suprise that was.

White House press secretary Scott McClellan has got to have one of the toughest media relations jobs in America. I heard parts of his press briefing on the radio this morning, and I couldn’t help but chuckle at his answer. He’s definitely being obvious about his message.

Question: Explain why it’s so difficult to find him [Osama bin Laden], just for the American public who may say, we’re so technologically advanced, the greatest army in the world, but we can’t find him –

MR. McCLELLAN: Well, I think you have to look at the nature of the enemy that we face, and the nature of the war that we’re engaged in. This is a war on terrorism. It’s broader than any one person . . . blah, blah, blah . . .

Question: Ideological war, or not, why is it so hard to find him?

MR. McCLELLAN: He is someone who is clearly on the run and has been hiding, and we will continue to pursue him and bring him to justice.

No clear answer. He’s been trained for this. On the other hand, the media can be quite manipulative. Read, and you will see what I mean. [ White House Press Briefing ]